Market Development Initiative and CRM practice by Coders Trust Bangladesh

Abstract

This is an internship report of a freelancing training institution known as CodersTrust, Bangladesh. The experience of working at this organization was wonderful and remarkable. In this comprehensive report, I have discussed about marketing development initiatives and customer relationship practice of the company, which I observed and perceived during my internship program. In this report, we have shown that the detail about the company right from its incorporation to the current position. During my internship program, I mainly worked under business developer sales position. The main purpose of the internship is to learn by working in a practical environment and to apply the knowledge acquired during the studies from a real-world scenario or perspective in order to tackle the problems using the knowledge and skills learned during the academic process and I am glad to say I have learned enough professionalism. In this report, the whole organization has been done and all the technical, managerial and strategic aspects have been evaluated to analyze the current position of the organization. For the last three months, I have participate in different tasks from student counseling, data collection, data analysis and event management, Overall, it was a great experience working with the organization and it has also given me an insight on how to shape my career for responsibilities in the near future.