The evolution of the features and patterns of advertisement in the mainstream media of Bangladesh

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    The evolution of the features and patterns of advertisement in the mainstream media of Bangladesh

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    Date
    2022-04-03
    Author
    Ghosh, Aninda
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    Abstract
    One of the most important activities of a company is advertising. A great advertisement for a product generates a lot of interest in the market and builds a respectable value. They also maintain a true flow and connection between clients and businesses. It also creates the right environment in the mind of the customer for the message they need to deliver. This form of advertising hasn't always been the same. In terms of demonstrating our general population's way of life and customs, it has come a long way since the past. This is the study which will assist us with understanding the advancement of that culture and its impact on the contemporary people of Bangladesh from the earliest starting point. It generally portrayed its way of life reasoning thoughts in each circle of life. Thus, the purpose of this investigation is to discover the various impressions of advertising in our country from the beginning. We can also learn about the history, the current situation, and the method for publicizing our country's current daily life and situation. This study will provide a comprehensive analysis and genuine reflection of advertising in our country.
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    http://dspace.uiu.ac.bd/handle/52243/2402
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    • Marketing [304]

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