| dc.description.abstract | The project "Determining the Level of Satisfaction of Customers Who Purchase
Online: Bangladesh" tends to talk about the variables influencing customer
satisfaction in the place known as Bangladesh, where the e-commerce business
is profoundly developing. Due to this increasing dependence on online shopping,
businesses should understand customer behavior and their level of satisfaction to
keep themselves competitive. It addresses the fundamental trouble spots of the
business, namely delivery inefficiencies, absence of trust, and non-standardized
return policies while emphasizing product quality, ease of website use, secure
payment systems, and customer service. The review identifies basic elements
forming online shopping experiences, like the prevalence of money down
payment choices, the frequency of online purchases, and developing consumer
trust in established stages, through industry examination, a review of related
literature, and empirical information. It likewise probes into gender-based
differences in shopping preferences and satisfaction levels, therefore giving a
nuanced understanding of diverse customer needs. That's what the discoveries
reveal however customers like the convenience of online shopping, issues, for
example, the authenticity of the product, correspondence holes, and delays in
coordinated factors remain a major concern. It proposes recommendations for
further developing website design, and delivery systems, securing exchanges of
money, and building customer trust by taking on transparent policies. It further
suggests leveraging emerging technologies like man-made brainpower for
personalized shopping experiences and embracing information-driven marketing
strategies to effectively reach their customers more. Whenever done, addressing
such focuses would help online vendors strengthen customer relationships,
accordingly leading to increased levels of satisfaction and further driving sector
development. The discoveries serve as a guide for businesses seeking to line up
with customer expectations and support long-haul success in the competitive e commerce landscape | en_US |
